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Pioneering Atlanta-based producer and vocalist Sporty-O returns with a groundbreaking new single titled “So Blind”, in collaboration with Keith Mackenzie, Mizzo, and Gio Yaquinto. Known for his genre-defying approach, Sporty-O once again pushes the boundaries between EDM and hip-hop, delivering a track that is set to electrify dance floors and playlists worldwide.
“So Blind” marks another milestone in Sporty-O’s illustrious career, which has spanned over a decade with more than 100 releases on prominent labels like Blanco y Negro, Jungle Cakes, Hot Cakes, illeven eleven, and Zone Records. His ability to blend the raw energy of EDM with the lyrical finesse of hip-hop has solidified his reputation as a versatile and innovative artist in the global music scene.
The track features a dynamic collaboration with Keith Mackenzie, Mizzo, and Gio Yaquinto, bringing together a powerhouse of talent that elevates “So Blind” to new heights. The song is a masterful fusion of driving beats, infectious melodies, and Sporty-O’s signature vocal delivery, creating a sound that is both fresh and timeless.
Sporty-O first made waves in the electronic dance music world with his 2009 hit “Let Me Hit It”, a track that became a viral sensation and cemented his status as a trailblazer in the industry. The song’s enduring popularity, particularly among online communities and TikTok trends, showcases Sporty-O’s ability to create music that resonates across different platforms and audiences.
Born and raised in Atlanta, Sporty-O has always been deeply connected to the city’s vibrant strip club scene, a cultural hub known for breaking new music. With “So Blind”, he continues to honor that tradition, crafting an anthem that pays homage to the DJs and employees who keep the culture alive.
“So Blind” is now available on all major streaming platforms. Fans and newcomers alike can expect an explosive mix of EDM and hip-hop that will keep them coming back for more.
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